Beta Adult Sensitive Dry Dog Food, Salmon & Rice 2kg

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This is a specialist veterinary product. We will ask you a simple set of questions to confirm that you are buying the correct medicine for your pet and know how to use it safely

Warning: By law we cannot sell this product to anyone under 18, by placing an order with us you are confirming that you are over the age of 18.

Order by 3pm for Express Courier Delivery  Some of the items we sell are a bit too bulky to fit on our delivery vans so we offer our customers Next Day Delivery via courier. Deliveries are made from 8am - 8pm Monday to Saturday and 9am - 5pm on Sundays. Your delivery slot will only be confirmed once your order has been placed.

We know that some dogs are more sensitive to food than others, but that does not have to stop your dog from living an active and curious life. That is why our PURINA BETA® tailored nutrition Sensitive food is specially formulated with salmon, a high quality protein which helps to support good digestion, as well as with Omega 3&6 fatty acids that helps reduce possible discomfort in your dog's sensitive skin. It is also specially formulated with selected natural ingredients and a natural prebiotic to help support digestive health that help your sensitive dog get the most out of his day. And all this without including any added artificial colours, flavours or preservatives.

Key Benefits

New improved recipe
Salmon as the no.1 ingredient
With natural prebiotic, proven to help improve digestive health
Dual shape and size kibbles for slower chewing
Tailored nutrition to help support sensitive skin and digestion
Sensitive digestion - with high quality protein salmon and rice, to help support good digestion
Skin sensitivity - with vitamins, zinc and omega 3 & 6 fatty acids, important skin nutrients to help reduce possible discomfort
Healthy immune system - with antioxidants to help support natural defences
Made with selected natural ingredients and with no added artificial colours, flavours and preservatives

Product Information

BETA®: Free the Real Dog Inside

Real Dog Story
"Shadow was found in a rescue centre, and it was love at first sight for me. He's such a great character and is not timid at all. It's amazing really - he's fearless, and he's so confident. He's a real Thrillseeker. In the park he hares around chasing birds… that's his favourite past time and normally he'll go for a splash in the pond too, regardless of the temperature! As he's a rescue, I'm still learning about his food sensitivities. So I feed him a Sensitive diet to help keep him feeling, and looking great!" Charlotte, from London

Which Type is Yours?
We know dogs are happiest and healthiest when they're free to live a life unleashed, exploring the world, and having fun. Being #realdogs. To help you Free the Real Dog Inside, we've created six inspiring examples of #realdogs and what gets their tails wagging.
#RealDogs

The Buddy
They greet strangers like old friends, and old friends like family. Never happier than with other dogs and people.

The Jester
Life's a stage, and they're here to entertain! Because nothing is more fun than a new game.

The Thrillseeker
They just love to dive right in. Splashing, swimming, rolling, and the messier the better!

The Foodie
They're not just food motivated… They're food obsessed! Relishing the world through their mouths.

The Chaser
They were born to move - fast! That's why they need to run, track and retrieve.

The Explorer
Every walk is the start of a new mission… digging, climbing, and uncovering - and probably ends with a bath!

Ingredients

Salmon Meal (17%), Wheat*, Corn*, Rice* (14%), Soya Meal, Poultry Fat, Dried Beet Pulp, Corn Gluten, Minerals, Dried Chicory Root* (1%), Digest, Fish Oil, Dried Carrot* (0.07%), Dried Spinach* (0.07%), Dried Parsley* (0.07%)

*Natural ingredients

Analysis

Typical Values Analytical constituents:
Protein: 25%
Fat content: 14%
Crude ash: 7.5%
Crude fibres: 3.0%
Omega 3 fatty acids: 0.2%
Omega 6 fatty acids: 1.4%
Additives:
Nutritional additives: IU/kg:
Vit. A: 20 300
Vit D3: 1 180
Vit E: 96
mg/kg:
Ferrous sulphate monohydrate: (Fe: 84)
Calcium iodate anhydrous: (I: 2.1)
Cupric sulphate pentahydrate: (Cu: 9.2)
Manganous sulphate monohydrate: (Mn: 6.2)
Zinc sulphate monohydrate: (Zn: 120)
Sodium selenite: (Se: 0.2)
Antioxidants

Instructions

See 'Feeding Guide' for recommended daily feeding amounts. These amounts are guidelines only. Adjust the daily amounts according to your dog's activity level, physical condition and individual needs.

Clean, fresh water should be available at all times. To monitor your dog's health, consult a veterinary surgeon regularly. Introduce PURINA® BETA® gradually over 7 days.

Feeding Guide

Dog Body Weight

Normal Activity (gr/day)

More Active (gr/day)

10kg

175g

200g

12kg

200g

225g

14kg

220g

250g

16kg

240g

275g

18kg

260g

295g

20kg

280g

320g

22kg

295g

340g

24kg

315g

360g

25kg

325g

370g

Safety Advice

This bag is not a toy. To avoid risk of suffocation, keep out of reach of children and pets.