Just because your dog is in his golden years, doesn't mean living an active, curious life should stop for him. That's why our PURINA BETA® tailored nutrition for Senior adult dogs includes Omega 3 fatty acids to help support joint mobility and antioxidants to help support natural defences. It is also specially formulated with selected natural ingredients and a natural prebiotic to help support digestive health... so he is still ready to go every time you pick up the lead! And all this without including any added artificial colours, flavours or preservatives.
New improved recipe
Chicken as the no.1 ingredient
With natural prebiotic, proven to help improve digestive health
Dual shape and size kibbles for slower chewing
Tailored nutrition to support healthy ageing for your senior dog
Joint mobility - with omega-3 fatty acid to help support healthy joints
Heart care - with essential amino acids to help support vital organ function
Healthy immune system - with antioxidants to help support natural defences
Made with selected natural ingredients and with no added artificial colours, flavours and preservatives.
BETA®: Free the Real Dog Inside
Real Dog Story
When I got Bailey it was amazing to see his unique personality come out. He's a proper Chaser now. And his favourite thing is to run and chase me! We go on lots of long walks to make sure he gets a chance to stretch out. A dog like Bailey has got to be given a chance to do what he naturally wants to do. I try to bring him to different places, so he's not always running in the same environment. Keeps it interesting for us both! Andrew, from Carshalton
Which Type is Yours?
We know dogs are happiest and healthiest when they're free to live a life unleashed, exploring the world, and having fun. Being #realdogs. To help you Free the Real Dog Inside, we've created six inspiring examples of #realdogs and what gets their tails wagging.
They greet strangers like old friends, and old friends like family. Never happier than with other dogs and people.
Life's a stage, and they're here to entertain! Because nothing is more fun than a new game.
They just love to dive right in. Splashing, swimming, rolling, and the messier the better!
They're not just food motivated... They're food obsessed! Relishing the world through their mouths.
They were born to move - fast! That's why they need to run, track and retrieve.
Every walk is the start of a new mission... digging, climbing, and uncovering - and probably ends with a bath!
Chicken Meal (29%), Wheat*, Corn*, Wheat Middling, Poultry Fat, Dried Beet Pulp, Minerals, Dried Chicory Root* (1%), Digest, Fish Oil, Dried Carrot* (0.07%), Dried Spinach* (0.07%), Dried Parsley* (0.07%)
|Omega 3 fatty acids:
|Ferrous sulphate monohydrate:
|Calcium iodate anhydrous:
|Cupric sulphate pentahydrate:
|Manganous sulphate monohydrate:
|Zinc sulphate monohydrate:
See table for recommended daily feeding amounts. These amounts are guidelines only. Adjust the daily amounts according to your dog's activity level, physical condition and individual needs. Clean, fresh water should be available at all times. To monitor your dog's health, consult a veterinary surgeon regularly. Introduce BETA® gradually over 7 days.
Daily feeding amounts for senior dogs (grams per day):
Dog Body Weight Normal Activity More Active
5kg 115g 130g
10kg 185g 210g
15kg 240g 275g
20kg 290g 330g
25kg 335g 385g
30kg 380g 435g
35kg 425g 485g
40kg 460g 530g
45kg 500g 570g
50kg 535g 615g
55kg 570g 655g
60kg 605g 695g
65kg 640g 730g
70kg 670g 770g
This bag is not a toy. To avoid risk of suffocation, keep out of reach of children and pets.